International Online Lecture: The Crisis Toolbox: New Marketing Skills and Methods for Uncertain Times, 08 April 2020
Date: 08 April 2020, 12:00 UTC+03
Place: Online Meeting
Lector:...
Mind It today announced its extended partnership with The International Association of Privacy Professionals (IAPP), the largest and most comprehensive global information privacy community...
Mind It team participated in the Festival of Marketing, the largest global event dedicated to brand marketers. 12 stages of content, 250+ insightful speakers,...
Stay calm and apply neurotechnology! Neuroscience together with cutting-edge technologies help to cut a gap between what consumers say and what they really do.
Mind It jointly with Trizma Neuro joined the project “Talk Against Violence” and conducted a neuro research for UNICEF Ukraine to find out how psychological violence influences the brain.
The 21st century is the century of the brain. Applied neuroscience is a fast growing field that helps managers and businesses to make decisions and take actions on brain-based rules that govern human behaviour.
We always wonder how the brain takes decisions, what we notice and what we focus on, what we try to avoid and what attracts us, how to target the brain with the right message and how retail space and environment affects the brain and how to convince the brain to buy more.
This and much more was discussed on March 22nd at the meeting of the leading CMOs with Nikolaos Dimitriadis "Brains Reveal All: How Neuroscience Helps Brands Succeed”. The photo report can’t definitely give the answers, but at least it shows the emotions of the evening.
Read the article of Dr Alexandros Psychogios on the dangerous illusions business leaders fall for and how to minimize the odds for bad decisions and actions.
Read the article of Dr Nikolaos Dimitriadis on the hidden value of improving your least performing employees through the explosive power of relationships.
Read the article of Dr Nikolaos Dimitriadis on the need to move away from finished products and get closer to dynamic and open-ended solutions through intense engagement.
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