To Panic or… to Panic? Allow your brain to guide you on how to embrace crisis and lead people

Do you like change? Be sure, your brains do not like it and whatever is uncertain. However, we have a capability to learn and...

The Crisis Toolbox: New Marketing Skills and Methods for Uncertain Times

On 8 April 2020 Mind It team together with Dr. Nikolaos Dimitriadis, certified neuromarketer, the co-author of the book "Neuroscience for Leaders: A Brain...

Відкрита лекція: GDPR – вчимося на чужих помилках або як жити з таким регулюванням далі?

3 квітня 2020 року команда Mind It разом з Вільямом Белло, експертом з питань захисту даних, сертифікованим тренером програм CIPP/E, CIPM і CIPT від...

Decoding your customers’ brain through neurotech

Neuroscience is the key to unlocking your customers’ brain. This is because real decision-making happens in the brain in a subconscious level.

NeuroManagement on Board: Understanding how to manage human relationships & change

The 21st century is the century of the brain. Applied neuroscience is a fast growing field that helps managers and businesses to make decisions and take actions on brain-based rules that govern human behaviour.

Neuroscience and the New Era of Management

On 27 September 2018 Mind It held the event "Neuroscience and the New Era of Management".

Sell to the Brain

We always wonder how the brain takes decisions, what we notice and what we focus on, what we try to avoid and what attracts us, how to target the brain with the right message and how retail space and environment affects the brain and how to convince the brain to buy more.

Marketing Research: NeuroTools

On 18 June 2018 Mind It held the event "Marketing Research: NeuroTools".

Brains Reveal All: How Neuroscience Helps Brands Succeed

This and much more was discussed on March 22nd at the meeting of the leading CMOs with Nikolaos Dimitriadis "Brains Reveal All: How Neuroscience Helps Brands Succeed”. The photo report can’t definitely give the answers, but at least it shows the emotions of the evening.

Playing with the Brain: The Nature of Human Behavior

On 14 December 2017 Mind It held the event "Playing with the Brain: The Nature of Human Behavior".